Society

Vision
Breaking down obstacles caused by long-standing value systems, including poverty, inequality, unequal resource distribution and so on with innovative technology models and applications.
Corresponding to one Zetta Connected 2030 theme: Realizing Social Potential
Corresponding to one key SDG: 1/3/4
Corresponding to three secondary SDGs: 2/5/8/9/10/11
Corrresponding to material topics: giving back to the society, digital inclusion and social innovation, social emergency responses
Corresponding to the five major stakeholders: employees, communities/NGOs, customers, rating agencies, media

Concept map of social inclusion

Key Results of and Performance in 2020
  • NT$125 million raised through Taiwan Mobile Telecom Channel
  • NT$940 million raised by TWN for sponsorship and charity donation
  • myfone Mobile Composition Award supports OTT audiovisual talents
    − A total of 421,434 entries in the last 14 years and over MT$68.62 million of awards and grants
  • i-Infinity Digital Welfare
    − Micro-films for Charity: Helped charitable organizations raise nearly NT$26 million more of fund with 26 micro-films
    − Mobile Application Services: A total of 7 mobile application services have benefited over 6 million people
    − iSharing Volunteer Platform: Generated over 42,000 downloads
  • Promoted technology education to benefit 65,000 people
    − Coding fun
    − Digital Learning centers
    − Digital Wings
  • Digital Wings: Provides free Internet for 10,000 disadvantaged students, benefiting a total of over 5,700 students
  • 97.78% of population coverage for mobile broadband Internet in rural areas
  • The number of people benefiting from the discount for disadvantaged groups (students/the elderly) grew by 145% compared to 2017
  • Searching for elderly with dementia with technology with a total of NT$50 million in charity value
    − In 2020, TWM adopted IOT technologies to create the myAngel high-tech care system with myAngel watch, App and M+
2021 Goals
  • The sponsorships and donations for public interest and social care since 2003 amount to NT$1.016 billion
  • Since 2007, TWM has contributed to education equality through digital technologies, reaching a total of 2.584 million people
  • Since 2018, TWM has reached a total of 140,000 people through its own channels to boost sustainability and education
  • The number of disadvantaged people (students/the elderly/physically challenged/migrant workers) who benefit from the discounted plan grew 1.94 times compared with 2017
  • Over 10% of 5G coverage for remote and rural areas
2030 Goals
  • The sponsorships and donations for public interest and social care since 2003 amount to NT$1.5 billion
  • Since 2007, TWM has contributed to education equality through digital technologies, reaching a total of 7.85 million people
  • Since 2018, TWM has reached a total of 500,000 people through its own channels to boost sustainability and education
  • The number of disadvantaged people (students/the elderly/physically challenged/migrant workers) who benefit from the discounted plan grew 2.15 times compared with 2017
  • Over 95% of 5G coverage for remote and rural areas

Social Involvement Focus & Benefits/KPIs:

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Priorities SDGs Alignment Description of alignment between priority and your business drivers. Business Benefit KPI Social / Environmental Benefit KPI
Broadband service in each village and tribe
  1. To enhance the quality of mobile broadband service in remote regions, we offer various telecommunication promotions, financial aid for mobile network and broadband application. Besides, to ensure that economically disadvantaged students and senior citizens are not excluded for 4G mobile, we have established promotional plans for them to apply for. In addition, promotional price has been launched for prepaid phone cards for international calls. This enables disadvantaged migrant to call their families at affordable rates. Moreover, we also offer broadband services in remote regions to implement the vision of “broadband service in each village and tribe.” We completed 15.5 kilometers fiber construction and the cost of maintaining universal service is nearly 1.67 million, and these construction could promote telecom development in remote regions.
TWM provides various special offers to elders, students, disabled groups and remote communities in order to taking care their needs in communication, online learning and promote digital inclusion. In 2020, these special offers have brought over NTD 5,157million revenue for TWM.
  1. The growing number of individuals benefitting from TWM’s diversified phone plans is the KPI to monitor the benefit. TWM’s diversified phone plans in 2020: 4G promotions–670,679 students; 4G phone plan–17,696 elders; international phone call plan–552,027 migrant workers. The number of benefited disadvantaged people above grows 1.94 times compared to 2017, which achieved the target we set. The target for 2025 are 2.05 times and 2030 are 2.15 times.
  2. The population coverage rate of the rural broadband Internet service is the KPI to follow up the broadband network in remote regions. Approximately 15.5 km of optical fiber were laid and Internet speed has jumped to 100Mbps. We have achieved a population coverage rate of 97.68% in remote regions covered by broadband in 2020, which achieved the target we set. In respond to the development of 5G facilities, we launched 5G services in 2020 and therefore adjusted the target to 50% and 95% of 5G coverage in remote regions by 2025 and 2030.

Monitoring Environmental Quality Personal health monitoring devices have become important gadgets due to public’s rising awareness on healthcare and air qualities. However, public air quality data coming from outdoor air monitoring stations are limited to the specific area and far away from people live, and data asymmetry may occur. To cope with the limitations and to provide helpful information to medical researches, TWM invented a tool for everyone to measure the air that he/ she actually breathes, namely “myAir”. 1) myAir- S1 portable PM2.5 detector that collects the air data wherever user goes; 2) myAir app that provides an interface for user to know the surrounding air data; 3) myAir cloud servers to record the data for future uses. People can avoid the sources of air pollutants in their daily life and big data they collect can help researchers find out the real causes of air pollution related diseases. Also, by including myAir to the mobile service, TWM opens up a new product line to retain the subscribers. myAir was launched in Taiwan market on 8th, January,2019 and by the end of 2020, accumulated sales revenue of this project reached NTD 45,217,423. The KPI is evaluated by the number of air quality sensors added onto the nation’s environmental monitoring networks. The target was to deploy more than 20,000 unit by 2020.The more units added, the more people can measure and record their daily PM2.5 exposures. The target was surpassed and 25,828 had been sold by the end of 2020. The sensor collects data that is not only for the individuals to improve their own air environments, but also helpful to researches in medical or public health. Besides, TWM also provides data collected via myAir to Taiwan’s National Health Research Institutes for studies of allergies (for the latest updates, please refer to https:// www.facebook.com/ myAirICare).
Equal opportunity: Enhancing digital competitiveness Initiated by internal Innovation Proposals, we launched Digital Wings with TWMF and 4 language learning publishers since 2019. TWM provide free 720,000 GBs of mobile data and myBook online language learning resources to 10,000 economically disadvantaged students annually. To solve the shortage of resources and reduce gaps in the rural areas, we assisted NPOs to set up Elearning center and provide resources since 2007 to handle computer education courses and help them manage affairs & digital applications. We launched Coding Fun in 2017 to create opportunities for students in rural areas to learn coding and use technology for innovation. We are cultivating Taiwan's technological talents in stages by TWM’s core abilities & using programs to improve rural education. By providing learning resources with our core technological abilities, it solves the shortage of resources problem and creates more innovation opportunities & brand reputation. TWM used reputation/ branding KPIs to measure economic benefit, the news reports and social media diffusion which Digital Wings, E-learning center and Coding Fun contributed had created brand reputation which equivalent to NT$14.67M of economic benefit. People benefit from TWM digital education resources by having equal education opportunity. The target of equal education opportunity of digital technology is 3.24M people in 2025 and 7.85M people in 2030 respectively. 1) In 2019, TWM launched Digital Wings to provide free mobile internet and myBook on- line language learning resource for economically disadvantaged students. Until the end of 2020, over 5,700 students had been benefit from the project. 2) The goal of E- learning center was to “shorten digital gaps and create digital opportunities”. So far, 21 locations have continued to operate and 98 sets of Internet broadband, teaching software, hardware equipment and computers were prepared. 3) The Coding Fun project were held 4 summer camps in 4 elementary schools, and participated by 70 volunteers and 121 trainees, including 6 seeded teachers. Moreover, seeded teachers delivered courses regularly which benefited 2,000 students.

Total monetary value of TWM’s corporate citizenship/philanthropic contributions for each of the following categories:

Type of Contribution Total amount (NTD)
Cash contributions $177,952,368
Time: employee volunteering during paid working hours $800,850
In-kind giving: product or services donations, projects/ partnerships or similar $177,154,518
Management overheads $8,897,618

Social charitable contributions and sponsorship:

Contributions/sponsorship to: Description Total amount (NTD)
Low-income Households TWM offered special cable TV discounts to disadvantaged groups, such as senior centers, nursing homes, local community activity centers and other social welfare organizations. $30,803,273
Rural Households TWM increased the construction of mobile broadband networks in remote areas so as to increase the coverage of radio waves in remote areas. $1,665,000
Taiwan Fund for Children and Families TWM has provided the LED wall, an effective and high-profile digital media, for the display of charity ads free of charge, and we continue to disseminate correct information and bring awareness regarding social care, promotion of the arts and environmental protection to the general public. $6,400,000
Charitable activities "FUBON has got your back" for fighting the Covid-19
Coronavirus epidemic prevention: Paying tribute to every anti-epidemic hero
Sun Moon Lake International Fireworks-Music Concert
14th myfone Mobile Composition Awards
Children and Elders in rural areas TWM actively uses its core competencies and corporate resources to achieve social welfare and environmental responsibility. Through the care for the disadvantaged, the promotion of multiple cultural services, environmental protection and other multi-oriented volunteer services, the company, employees and the society are closely linked. $1,185,121
Chinese Christian Relief Association TWM’s philanthropic contributions to support/sponsor non-profit, education, or arts organizations. $26,167,436
Taiwan People's Food Bank Association
A Kernel of Wheat Foundation
21st Century Foundation
Taiwan Mobile Foundation
Foundation for Excellent Journalism Award
SING FU Happiness Foundation
National Culture and Arts Foundation
Taiwan Fund for Children and Families
World Vision Taiwan
United Way of Taiwan
Hondao Senior Citizen's Welfare Foundation
Jieh Huey Social Welfare&Charity Foundation
I-Link Community Services Association
Chinese Childrenhome & Shelter Association
Taiwan Olive Garden Care Association
Chung Yi Social Welfare Foundation
Chinese Taipei Road Running Association
Total $66,220,830